Leading British peat-free brand, RocketGro reflects on a successful launch and great partnership with Crocus, following the introduction of its products to the prominent online retailer’s site earlier this year.
RocketGro launched its collection of growing media products and liquid feed range online with Crocus in April, making its unique organic, peat-free products available to gardeners via both the Crocus website and waitrosegarden.com.
The collaboration has been a huge success this season, with such a positive uptake of RocketGro’s products that Crocus has announced plans to further develop its relationship with the sustainable British brand.
Crocus Buyer, Laura Harb explained: “Crocus is really happy to be a stockist partner of RocketGro. We were really excited to start our collaboration, as both brands share the same drive for sustainability and the award-winning products suit our keen gardener customer really well.
“Our customers have responded so well to RocketGro across both the growing media products and the liquid feeds, that we are looking to continue to grow the relationship with Toby and the team at RocketGro.”
Managing Director, Toby Thomas said: “Launching our products with Crocus in 2024 has been a real boon for RocketGro, and we recognise that linking up with such a prominent online retailer is clearly a significant step forward in our journey.
“This has been an exciting development for RocketGro and it helps increase our exposure online, enabling us to reach even more customers. Crocus is very focused on sustainability and, therefore, the RocketGro eco story is a great fit for their business model, resulting in an extremely positive partnership. We are very pleased with the Crocus customer response to our products and we look forward to growing our sales with Crocus in 2025, helping more Crocus shoppers to embrace low carbon, peat-free and coir-free organic gardening.”
Crocus joins the ranks of retailers praising RocketGro’s products and detailing the overwhelming response they’ve had from customers, with several garden centres now describing RocketGro as their number-one-selling compost.
RocketGro boasts an impressive 24-strong portfolio of premium peat-free growing products, including its flagship Magic Mulch, best-selling Fruit & Veg Compost, Seed & Cutting Compost, and Multi-Purpose with added John Innes.
All RocketGro products are chemical free, 100% organic approved, British grown, sourced and manufactured, and are the by-product of renewable energy production. Packaging is also 100% recyclable.
Find out more
If you want to learn more about RocketGro or are keen to discuss adding its product portfolio into your 2024 offering, please contact Toby Thomas (hello@rocketgro.co.uk /07936 928 981) or Andy Abraham (andy@rocketgro.co.uk / 07446 937902). View the full range and discover more about the RocketGro story at www.rocketgro.co.uk
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For more information, interviews or images please contact:
Kimberley Hornby Tel: 07851610573 Email: kimberley@hornbygeorgepr.com
Notes to editors:
RocketGro was founded in early 2021, born out of a meeting of minds of two friends, Tim and Toby. Tim’s family has been successfully farming on their 5000-acre farm in the heart of Somerset for over 100 years. The farm produces an amazingly rich soil nourishing organic by-product from their biogas plant. The biogas powers thousands of homes, and until RocketGro was born, this by-product was only spread over the farmland, meaning the farm could avoid using chemical fertilisers.
Tim wanted to share this wonder product with gardeners all over the UK and he approached Toby to help him make this dream come true. RocketGro was born.
The RocketGro mission is to help gardeners move away from peat and therefore do our bit to help the environment. Our fabulous range of products is a near-total solution to any gardeners’ needs and the range is expanding even further. RocketGro puts a great deal of care and effort into producing our premium growing media products and aims to produce the finest compost products in a sustainable and nature loving eco-friendly way. Gardeners who become ‘RocketGrowers’ will see the difference.
